DIRT DEVILS DETAILING.
The detailing, valeting, and car cleaning industry is competitive, with businesses constantly striving to stand out. In 2024, I had the pleasure of working with Dirt Devils Detailing to help raise their profile and drive traction on social media. We worked on two very distinct cars, each showcasing different aspects of the detailing process.
The first project was focused on a restoration-style clean, bringing a classic Sierra back to life with a thorough, deep clean. The second project was for a more maintenance based wash of a stunning GTS. Both cars were left gleaming, much to the delight of their owners.
Working closely with Ed and the Dirt Devils Detailing, I handled all content creation, capturing every stage of the process in both photo and video formats. The primary goal was to create content that would resonate on social media, so all video was shot in portrait orientation to ensure optimal framing and quality for platforms like Instagram and TikTok. A series of carefully edited images were produced to highlight the key steps of the detailing process, giving future car owners a clear view of what their own vehicle would experience. Additionally, video reels were created to offer a dynamic and visually engaging way to showcase the detailing transformation.
It was a pleasure working on this project, and seeing the cars transform from dusty to dazzling was a great experience. The final content not only helped Dirt Devils Detailing stand out in a crowded industry but also showcased their meticulous attention to detail in a way that’s perfect for social media.
**Videos have no audio due to Youtube Copyright as these were made for Instagram**
